TREVISO – Prosecco beat champagne in 2013.
The production of the popular Italian bubbly wine has increased to 330 million bottles, compared to the 300 million put out by champagne producers.
Gianluca Bisol, a Prosecco producer, said the trend is expected to keep growing. “Italian bubbly in general sold twice as much as Champagne during the first six months of the year,” he said.
Prosecco is produced in the regions of Veneto and Friuli Venezia Giulia, traditionally mainly around Conegliano and Valdobbiadene, in the hills north of Treviso.
Prosecco is usually served unmixed as an aperitif, but it also appears in mixed drinks, the most famous being the Bellini and the Spritz; it can also replace Champagne in other cocktails such as the Mimosa.